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Commercial property pulling power: The Waitrose Effect

Added on Nov 08, 2013

Commercial businesses all over the world spend vast amounts of time and money acquiring premises in the right location for new business ventures or expansion of existing space. ‘The Waitrose effect’, a phrase adopted by the commercial and residential property industry illustrates how important the location of your business and home can be in relation to big name commercial players.

Research conducted by Savills indicated that house prices in areas with a Waitrose store were typically 25% higher than the UK average with a 50% premium in London postcodes. The effect is no less significant for commercial property with your business neighbours playing a big role in influencing how desirable your trading locality will become.

Whatever your business, it pays to be in the right place for your audience as well as taking into account important considerations on space required, access and specific legalities. Whether you’re a national brand like Waitrose or a smaller independent business, getting the right location is key and can have wider repercussions, both positive and negative!

Deriaz Slater’s dedicated acquisitions service is on hand to help your business secure its next premises. We project manage the whole process from initial expectations,

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shortlisted premises’ and signing on the dotted line. Call us today on 01628 495500 to see how we can help you locate your next commercial business premises.

Tweet us your thoughts @DeriazSlater #acquistitions


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